Stylish Sale Alert: Nearly All of Loft's New Fall Fashion Is Up to 50% Off This Weekend

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Stephanie Maida for PureWow

It's not every day that you can stock your wardrobe for the season without spending a fortune, so I'll cut to the chase: Loft—a mall brand that's made the chicest comeback—is offering up to 50 percent off nearly everything in its collection (including new arrivals!) during its massive Fall Sale for 2026.

So if you've been drooling over frog-closure jackets or happen to be in the market for the perfect chambray shirtdress, take my advice and head to the retailer right this minute, where you'll find both trendy and timeless styles up for grabs at total steal prices. But you'd better hurry—the sale ends on Oct. 12. To give you a head start, I've rounded up 12 of my favorite picks below (you're welcome).

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Decorative frog closures are everywhere right now, including on this cropped collarless jacket that’s a whopping $70 off.

Between the flattering high waist and unique side-panel seams, these 100 percent cotton jeans were made to become your new faves.

I love a lightweight chambray for fall, and nothing looks more fitting for the season than this belted shirtdress in the fabric.

Is there anything better than wrapping yourself up in a chunky cable-knit cardigan on a chilly morning? I think not.

You can never have too many cozy socks, especially if they’re made from a plush cashmere blend like these striped cuties—so I suggest you stock up.

Reviewers rave about the flattering cut and “just-right width” of these retro corduroy pants, which are currently marked down to less than $40.

Depending on how you style it, this studded bag can lean equestrian prep, Western cool or hippie chic, so you’ll be getting three aesthetics for (half the) price of one.

The perfect layer for an upstate weekend, this quilted barn jacket with a corduroy collar is giving total Kate-Middleton-in-the-countryside vibes.

Save 30 percent on these luxuriously soft pajama pants you’ll want to live in this season (and don’t forget to snag the matching tank and cardi).

Billowy in the best way, this split-neck top with a ruffle collar and pretty print will add some ‘70s boho flair to your looks this fall and beyond.

Made from genuine suede, these half-off flats feature an asymmetrical vamp that instantly sets them apart from others in your collection.

You can look polished while staying comfy in this “terrysoft” sweatshirt complete with sporty stripes and balloon sleeves (very trendy RN).


stephanie maida

Stephanie Maida

Senior Commerce Editor

  • Oversees PureWow's coverage of sales and deals, celebrity commerce and new launches across categories
  • Has worked as a writer and editor for 10+ years
  • Studied journalism at New York University

Destinee Scott Editor Bio Pic

Destinee Scott

Contributing Editor, Sales and Deals

  • Stays on top of the best sales and deals across the internet
  • Over 3 years of experience in commerce (covering tentpole sales, like Amazon Prime Day, Black Friday and Way Day)
  • Studied Journalism at St. John's University

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PureWow's editors and writers have spent more than a decade shopping online, digging through sales and putting our home goods, beauty finds, wellness picks and more through the wringer—all to help you determine which are actually worth your hard-earned cash. From our PureWow100 series (where we rank items on a 100-point scale) to our painstakingly curated lists of fashion, beauty, cooking, home and family picks, you can trust that our recommendations have been thoroughly vetted for function, aesthetics and innovation. Whether you're looking for travel-size hair dryers you can take on-the-go or women’s walking shoes that won’t hurt your feet, we’ve got you covered.