PureWow: Entertainment, Beauty, Food, Fashion, Family & Home

Whispering Angel, Starbucks, McDonald's, Shake Shack

food / Candace Davison

What’s New in Food This April? A 'Derpy' McFlurry, Pimento Burgers & More

And the return of the Starbucks Unicorn Frappuccino?!

Spring Trends

We sifted through the trends so you don't have to

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Style

Food

Meet Our Team

Jillian
Quint

Candace
Davison

Philip
Mutz

family / Rachel Bowie

30 Best Gifts for New Moms, According to PureWow Moms

Other than an extra pair of hands

Family

Wellness

Meet Our Experts

Dr. Mindy Goldman, MD, OB/GYN

Vanessa Rissetto, MS, RD, CDN

Janet Bayramyan, LSCW

Dr. Ann-Louise T. Lockhart, PsyD, ABPP

The Latest

PureWow

What’s New in Food This April? A 'Derpy' McFlurry, Pimento Burgers & More

Editors' Picks

Is the Gen Z 'No-Pants' the New Millennial Side-Boob?

I’m a Fragrance Writer—Here Are My Top Picks for Spring

This Tempur-Pedic Mattress Topper Turned My Budget Amazon Bed into a 5-Star Sleeping Experience

20 Bucket-List Mother-Daughter Trips That Will Make You Two Even Closer

Is Viral Olympic Figure Skater Alysa Liu’s Lip Oil Worth the Hype? I Tried It to Find Out

Move Over Butter Yellow, *This* is the It Color of 2026

These Jeans Feel Like Sweatpants, but They’re Hiding a Major Secret (OK, It’s Cashmere!)

Spring Trends

Move Over, Frame Bags—Barrel Bags Are Spring’s New It Bag

Sweatpants Jeans Are the Comfiest Trend RN—Here Are 6 of the Best to Shop

ATTN, Gen Alpha Parents: The Chillet Is the New Alpaca Cut

I’m 5’2”—These Are the Spring Trends That Actually Work for Petites

All the NYC Girls Are Wearing Intimissimi’s Cashmere Ultralight Top

’70s Hair Is Trending—Should It Be?

Most Popular

15 Shows and Movies to Watch This Weekend

82 Easy Lunch Ideas That Are Fast, Low-Fuss and Foolproof

I’m Calling It: Mary Jane Sneakers Are About to Become Spring’s Hottest Hybrid Shoe

Joanna Gaines Called It: This Old-Timey Color Is the “It” Hue of 2026

After the Tormek T-1 Saved My 14-Year-Old Knives, I’d Recommend It to Any Home Cook

Style

How PureWow Editors Actually Style Their Adidas Sneakers

Before & After: A Guest Room Transformation Designed for Style and Function

13 Pairs of the Most Comfortable Pants, Vetted by PureWow Editors

The Kicktail Bob Is the Flirty, Low-Maintenance Haircut Taking Over Spring

Food

39 Spring Cocktails to Toast the New Season

8 Types of Gnocchi for Savoring the Ultimate Italian Comfort Food at Home

17 Delicious, Low-Sugar Cocktails You'll Want to Serve at Every Party

What's New at Trader Joe's This April? Carrot Cake Cream Cheese, Hot Honey Mustard & More

Meet Our Team

JillianQuint

Editor-in-Chief

CandaceDavison

VP of editorial content

PhilipMutz

VP, News and Entertainment

30 Best Gifts for New Moms, According to PureWow Moms

Family

Does Yelling Work? Real Moms Say Yes

When the "Finger Princess" Is Your Spouse

Tweens Can’t Stop Re-Watching ‘Stranger Things’—But It’s Not for the Reason You Think

The One Social Skill Parents Forget to Teach, But Teachers Notice Immediately

Wellness

Yes, ‘Boy Kibble’ Is the Answer to ‘Girl Dinner’

Mind Talks: How to Navigate Mental Health Issues, From MDD to Anxiety

The 6 Best Acupressure Points for Anxiety

I’ve Had the Birthday Blues My Whole Life, So I Asked Therapists How to Handle It

Meet Our Experts

Dr. Mindy Goldman, MD, OB/GYN

Medical Expert

Vanessa Rissetto, MS, RD, CDN

Registered Dietician Nutritionist

Janet Bayramyan, LSCW

Licensed Clinical Social Worker

Dr. Ann-Louise T. Lockhart, PsyD, ABPP

Freelance PureWow Editor

The Latest

Boudoir Bottoms Are Trending This Spring—and They’re Being Worn Far Beyond the Bedroom

Katie Holmes Ditches Her Signature Long Locks for a Flirty Caramel Lob

The 13 Best Celebrity Perfumes to Buy in 2026

The 13 Best Korean Sunscreens (Plus, What Sets Them Apart from the Rest of the Pack)

Elle Fanning’s Sexy New TV Show Is My Only Must-Watch for the Year

The 2026 PureWow Travel Awards

Sandra Bullock Dons Racy Bra & Blazer for 'Practical Magic 2' Appearance

Serena Williams Gets Candid About Motherhood in Adorable Post Featuring Daughters Olympia and Adira

12 Jean Jacket Outfits That Are Super Easy to Copy—Plus 1 You Should Probably Skip

The Sephora Spring Savings Event Is Open to *All* Insiders! Here Are the 33 Buzziest Beauty Buys to Score on Sale

Paris Hilton Channels Her Inner Barbie at Coachella (and Wears Outrageous Boots)

The 15 Most Flattering Swimsuits for Women with Wide Hips (Plus 1 to Avoid), According to Experts

Millennials and Gen Xers Can't Believe These '90s Pants Are Back in Style

Mindy Kaling’s Two-Piece Vacation Set Is the Summer Staple I Need in My Closet

This Action Crime Thriller Just Shot to #1—and the Cast Is Absolutely Loaded

Nordstrom Is Full of Fresh Spring Finds—Here's What's in My Cart

Priyanka Chopra Just Posted Dreamy Poolside Photos—and She's Rocking Two Simple and Chic Bathing Suits

Candy-Colored Handbags Are Everywhere This Spring—and Coach Outlet Has the Cutest Picks

The Santa Monica Proper Hotel: Luxury Redefined

Move Over Butter Yellow, This is the It Color of 2026

Jillian
Quint

Candace
Davison

Philip
Mutz

The Sephora Spring Savings Event Is Open to All Insiders! Here Are the 33 Buzziest Beauty Buys to Score on Sale