Every so often, a new bag will bounce down the runway and fashion watchers can instantly tell that it’s going to be a hit. The criteria? It’s distinctive enough to stand out sans a giant label, yet timeless enough not to be relegated to just one season. Fresh, but not faddish. And, of course, it must be completely chic.
The latest style to earn ‘It’ status? The Ulla Johnson Charlotte bag ($790). The petite crossbody originally made its debut on the designer’s Spring/Summer 2025 runway, and has since been spotted on celebrities including Gabrielle Union, Naomi Watts, Kate Hudson and Rose Byrne.







