Mark your calendars! Amazon Prime Day—also known as the retailer's biggest sales event of the year—is returning on July 8, 2025. Not only is it your chance to stock up on beauty, fashion, home and tech must-haves for way less, but this year, you'll have even more time to shop. Instead of a mere 48 hours, Prime members will have *four* days—from July 8 through July 11—to score items from top brands (such as Dyson and Bissell) at some of their lowest prices ever.
However, just because you'll have an extra two days to shop this year, doesn't mean you shouldn't start building your wish list right now. I have a strong feeling coveted items (including the Apple AirPods Pro 2, Beautural foldable steamer and Revlon One-Step Volumizer Plus 2.0 hair dryer brush) are going to sell out faster this year. So, if you don't want to miss out, create a Prime Day list—or better yet, get a head start on your shopping spree today!
There are already tons of early Prime Day deals up for grabs, including impressive discounts on the Shark StainStriker cleaner ($160; $120) and New Balance Fuelcell Rebel V4 running shoes (from $140; $100). You also don't have to be a Prime member to snag them (although, you totally should sign up now for free, if you haven't done so already). Ready to get shopping? Here are the 27 best Amazon scores you don't want to miss on sale before the main event.
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